Vision & Strategy

Our vision is that Aberystwyth will retain its cultural heritage and identity as a special place within Ceredigion and Wales to live, study, do business and visit whilst embracing change where needed.

The Place Plan seeks to:

Maintain and promote the area’s cultural heritage and the Welsh Language.

Make the town a safe and attractive place to live.

Continue to develop Aberystwyth as a major and high-quality tourism destination.

Promote business growth and enhanced employment opportunities.

Improve the availability of quality housing for all.

Retain and improve services for the benefit of the town and the wider community.

Focal Points

Promenade

The sea and sunsets, dolphins, kicking the bar, bandstand.

Harbour

And the rivers Rheidol and Ystwyth.

Castle And whispering wall

The National Library

Constitution Hill, Cliff Railway and views

Penglais Woods and bluebells

Vale of Rheidol railway

Llanbadarn Church

Parks and playgrounds

Town Centre

The Old Town

Conservation area near the castle.

Plascrug Avenue

tHE Pier and the starlings

Old College

Pen Dinas hill fort

Victorian sea paddling pool

Doorway and old post office mosaics

War memorial sculptures (Mario Rutelli)

Castle grounds and Powell St.